From March 12 to 15, 2026, 11 media outlets worldwide separately reported on the collaboration project led by Beijing Xiuzhentang: the “East-West Master Co-creation” project between renowned Chinese embroidery master Zhu Juncheng and his studio, using his original Yiran Embroidery method, and American minimalist artist Tatyana Markovtseva.
These media outlets are: France Youth Network, Sweden Nordic Times, Xingma Media (Singapore), Hong Kong News Agency, Hong Kong Greater China News Agency, (China) Toutiao, Baidu, NetEase, African Times, Portuguese New Newspaper, etc., with total readership exceeding one million.